Sweden Coffee Market Synopsis

Sweden Coffee market size was valued at $ 1150.4 million in 2023, and is projected to reach $ 1330.54 million by 2030, registering a CAGR of 2.1% from 2024 to 2030.

Sweden is one of the world's leading coffee consumers, with an average per capita consumption of 9.1 kilograms per year. This puts Sweden in second place, behind Finland, in terms of global coffee consumption.

• The Swedish coffee market is worth approximately SEK 8 billion per year and is dominated by a few major brands, including Gevalia, Zoegas, and Löfbergs Lila. The Swedish coffee market is driven by a number of factors, including the country's strong coffee culture, the increasing popularity of specialty coffee, and the growing demand for organic and Fairtrade coffee.
• Fika, the Swedish tradition of taking a coffee break, is a popular way to socialize and relax. The increasing popularity of specialty coffee is also driving growth in the Swedish coffee market. The Swedish coffee culture is deeply ingrained in the country's history and traditions.
• the Swedish coffee market is expected to continue to grow in the coming years. The strong coffee culture and the increasing popularity of specialty coffee are expected to drive growth. However, the rising cost of coffee beans could pose a challenge to the industry. So the Swedish coffee market is a dynamic and growing market with a bright future.

Top Key Players:

"Da Matteo (Sweden), Starbucks (USA), McCafé (USA), Costa Coffee (UK), Dunkin' (USA), Johan & Nyström (Sweden), Wayne's Coffee (Sweden), Nespresso (Switzerland), Lavazza (Italy), Drop Coffee (Sweden), Illy (Italy), Segafredo Zanetti (Italy), Tim Hortons (Canada), Caffè Nero (UK), Espresso House (Sweden), Tchibo (Germany), Paulig (Finland), Julius Meinl (Austria), Jacobs Douwe Egberts (Netherlands), Peet's Coffee (USA) and Other Major Players"

Sweden Coffee Market Trend Analysis

Support for Local Producers

• Sweden is a country with a strong coffee culture, and the Swedish coffee market is worth billions of dollars per year. In recent years, there has been a growing trend toward supporting local coffee producers. This is due to a number of factors, including a growing awareness of the environmental and social impact of coffee production, a desire to support Swedish businesses, and a preference for the taste of locally-produced coffee.
• As a result of this trend, there has been an increase in the number of Swedish coffee brands that are sourcing their beans from local farmers. These brands are often able to offer higher quality coffee at a lower price than international brands, as they do not have to factor in the cost of transportation and import duties.
• The trend toward supporting local producers is likely to continue to grow in the years to come. This is because it is a win-win situation for both consumers and producers. Consumers can enjoy higher quality coffee at a lower price, while producers can receive a fair price for their beans and help to support the local economy.

                                                                                                                                                                                                  Source: Statista

Between 2018 and 2021, Sweden's per capita consumption of roasted coffee exhibited a steady trend. Starting at 7.5 kilograms in 2018, it saw a slight increase to 7.8 kilograms in 2019. The subsequent years, 2020 and 2021, witnessed a marginal decrease, maintaining the per capita consumption at 7.7 kilograms. These consistent figures signify the enduring coffee culture in Sweden and demonstrate the stability and maturity of the coffee market in the country during this four-year period.

Cold Brew and Ready-to-Drink Coffee

• The Swedish coffee market is a mature market, but there are still opportunities for growth. One area where there is potential for growth is in the cold brew and RTD coffee segments. Cold brew coffee is a type of coffee that is brewed slowly over a long period of time, resulting in a smooth and flavorful coffee.
• Both cold brew coffee and RTD coffee are growing in popularity in Sweden. This is due to a number of factors, including the increasing demand for convenience, the growing health consciousness of consumers, and the rising popularity of specialty coffee.
• The Swedish coffee market is well-positioned to capitalize on the growth of cold brew and RTD coffee. The country has a strong coffee culture, and consumers are open to trying new types of coffee. In addition, the Swedish market is relatively mature, which means that there is less competition than in other markets.

Sweden Coffee Market Segment Analysis

Sweden’s Coffee Market Segments cover the Form, Speciality Coffee, Flavors, Distribution Channel, and End-Users. By Distribution Channel, the Off-trade segment is Anticipated to Dominate the Market Over the Forecast Period.

• The off-trade segment of the Swedish coffee market is dominating because it is convenient, affordable, and offers a wide variety of coffee options. Consumers can buy off-trade coffee from grocery stores, convenience stores, and online, which are all places that they are likely to visit regularly.
• The rise of specialty coffee is also contributing to the dominance of the off-trade segment. Specialty coffee is becoming increasingly popular in Sweden, and consumers are looking for ways to buy it at home.
• The growth of online coffee sales is another factor that is contributing to the dominance of the off-trade segment. Consumers can easily buy coffee online from a variety of retailers, including both domestic and international brands.

Sweden Coffee Market Country Analysis

• Sweden is one of the world's leading coffee consumers, with an average per capita consumption of 9.1 kilograms annually. This puts Sweden in second place, behind Finland, in terms of global coffee consumption.
• The Swedish coffee market is worth approximately SEK 8 billion per year and is dominated by a few major brands, including Gevalia, Zoegas, and Löfbergs Lila.
• There are a few reasons why Sweden is dominating the coffee market. The Swedish coffee culture is deeply ingrained in the country's history and traditions. Fika, the Swedish tradition of taking a coffee break, is a popular way to socialize and relax.
• Swedish consumers are increasingly concerned about the environmental and social impact of their coffee consumption. Organic and Fairtrade coffee is produced sustainably and ethically, which appeals to many Swedish consumers.

Covid-19 Impact Analysis on the Sweden Coffee Market

• The COVID-19 pandemic has significantly impacted the Swedish coffee market. The pandemic caused a sharp decline in coffee consumption in Sweden, as many people were forced to stay home and work or study remotely.
• The pandemic also led to an increase in online coffee sales, as consumers turned to the Internet to buy their coffee. This trend is likely to continue in the post-pandemic era, as consumers have become accustomed to the convenience of online shopping.
• The COVID-19 pandemic has had a mixed impact on the Swedish coffee market. While it has caused a decline in coffee consumption, it has also led to an increase in online coffee sales. It remains to be seen how the market will fully recover from the pandemic, but it is clear that the online segment will play an increasingly important role in the years to come.

Top Key Players Covered in The Sweden Coffee Market

• Da Matteo (Sweden)
• Starbucks (USA)
• McCafé (USA)
• Costa Coffee (UK)
• Dunkin' (USA)
• Johan & Nyström (Sweden)
• Wayne's Coffee (Sweden)
• Nespresso (Switzerland)
• Lavazza (Italy)
• Drop Coffee (Sweden)
• Illy (Italy)
• Segafredo Zanetti (Italy)
• Tim Hortons (Canada)
• Caffè Nero (UK)
• Espresso House (Sweden)
• Tchibo (Germany)
• Paulig (Finland)
• Julius Meinl (Austria)
• Jacobs Douwe Egberts (Netherlands)
• Peet's Coffee (USA) and Other Major Players

Key Industry Developments in the Sweden Coffee Market

In December 2022, Waynes, a Swedish coffee company, inaugurates its inaugural café in Denmark. Stockholm-based Waynes Coffee has recently launched its debut café in Denmark, situated in the lively Nørrebro neighborhood of Copenhagen. With over 70 existing stores in Sweden, the coffee chain aims to captivate Copenhagen's diverse and vibrant customer base, particularly in the bustling Nørrebrogade shopping street area, which also boasts a strong Swedish community.

In November 2022, A Swedish coffee brand makes its debut in the UK market. Swedish coffee brand, Löfbergs, makes its debut in the UK market with new listings in Tesco and Ocado. With a successful track record in its home country, where it roasts over 30,000 tonnes of sustainably sourced coffee and achieves turnovers exceeding £200m, Löfbergs aims to replicate its triumph in the UK. The brand brings a delightful lineup of coffee options to supermarket shelves, including Organic Dark Roast, Organic Medium, and Single Origin Brazil, available in 450g packs of ground coffee, as well as whole bean alternatives. These flavorful offerings are now readily accessible for coffee enthusiasts in the UK.