Denmark Bike Sharing Market Research Report 2023

Denmark Bike Sharing Market Synopsis

The Denmark Bike Sharing Market size was valued at USD 1.81 Million in 2022 and is projected to reach USD 2.22 Million by 2030, growing at a CAGR of 2.56% from 2023 to 2030.

• The bike-sharing market refers to the industry that offers bike-sharing services to the public, providing individuals with temporary access to bicycles for short-term rentals. In a typical bike-sharing system, bicycles are made available at various docking stations strategically located in urban areas or public spaces. Users can rent bikes for a specified period, usually by using mobile apps or membership cards, and return them to any designated docking station once their trip is completed.
• One of the key players in the market was Bycyklen, an automated public bike-sharing system based in Copenhagen. Bycyklen offered a vast fleet of bicycles stationed at docking stations strategically positioned throughout the city. Users could easily access these bicycles using a smartphone app, enabling them to quickly rent a bike for short trips and return it to any available docking station once their journey was complete. Bycyklen's efficient and user-friendly approach contributed significantly to its popularity among residents and tourists alike.
• Beyond Bycyklen, other bike-sharing companies also operated in Denmark, expanding the network of bike-sharing options available to users across the country. These companies often served different cities or regions, promoting further accessibility to sustainable transportation solutions and encouraging people to embrace biking as a viable mode of commuting.

Top Key Players:

Bycyklen (Denmark), Donkey Republic (Denmark), Jump Bikes (US), Voi (Sweden), Gomore (Denmark), Swapfiets (Netherlands), Freebike (Denmark), Easymile (France), Mobike (China), Ofo (China), Lime (US), Bird (US), Citi Bike (US), Nextbike (Germany), Santander Cycles (UK), Deezer Nextbike (Germany), YouBike (Taiwan), Nice Ride Minnesota (US), CoGo (UK), Bolt Bikes (Australia), and Other Major Players.

The Denmark Bike Sharing Market Trend Analysis

Increasing Awareness of Environmental Concerns in Denmark

• The increasing awareness of environmental concerns in Denmark has become a significant driver behind the rapid growth and popularity of bike-sharing services across the country. Denmark, like many other nations, is experiencing the effects of climate change, with rising sea levels, extreme weather events, and changing ecosystems. As a result, there is a growing sense of urgency to address climate-related issues and reduce greenhouse gas emissions to mitigate the impacts of global warming.
• One of the major contributors to carbon emissions in urban areas is motor vehicle transportation. With the rising concerns about air quality and pollution, there is a clear need for sustainable transportation alternatives. Bike-sharing services have emerged as a viable solution to address these environmental challenges.
• Denmark's capital city, Copenhagen, has set an inspiring example as a bike-friendly city. Its extensive bike lanes and cyclist-friendly infrastructure have made cycling a popular and practical choice for commuting and leisure activities.

Expand Into New Cities Within Country

• Expanding bike-sharing services into new cities within Denmark presents a significant opportunity for bike-sharing companies to further grow their market presence and user base. One of the key advantages of expanding into new cities is the access to untapped markets.
• Another compelling reason to expand into new cities is the population density of Denmark. The country has a relatively high population density, particularly in urban areas where commuter traffic can be substantial. By offering bike-sharing services in new cities, operators can address the transportation needs of densely populated areas, where short-distance trips are common.
• Additionally, bike-sharing services play a crucial role in providing last-mile connectivity, especially in cities with well-developed public transportation networks. Expanding into new cities allows bike-sharing operators to enhance the accessibility and convenience of their services for commuters who need a quick and efficient solution for their last-mile journeys.

Segmentation Analysis of The Denmark Bike Sharing Market

Bike Sharing market into segmented into the Bike Type, Sharing System, and User Type. By Bike Type, E-bike segment is Anticipated to Dominate the Market Over the Forecast Period.

• The primary factor driving the anticipated dominance of the E-bike segment is the enhanced user experience they offer. E-bikes are equipped with electric motors that provide assistance to the rider, making pedaling easier, especially when cycling uphill or against strong headwinds. This feature makes E-bikes more accessible and appealing to a broader demographic, including those who may not be physically fit or may have limitations in traditional cycling. As a result, more individuals are inclined to choose E-bikes when using bike-sharing services, driving the growth of the E-bike segment.
• Another significant advantage of E-bikes is their suitability for last-mile connectivity in urban areas. With E-bikes, users can cover longer distances with less effort, making them an ideal choice for short commutes from public transit stations to their final destinations.

Country Analysis of The Denmark Bike Sharing Market

• Denmark's bike-sharing market benefits from a strong cycling culture ingrained in the fabric of the country. Cycling has long been a favored mode of transportation for many Danes, thanks to the nation's well-developed cycling infrastructure and a positive attitude towards sustainable mobility. The country's flat terrain and compact cities make it conducive to cycling, creating an ideal environment for bike-sharing services to thrive.
• One of the primary factors influencing the bike-sharing market in Denmark is the country's deep-rooted environmental consciousness. Danes are known for their commitment to sustainability and reducing their carbon footprint. Bike-sharing services align perfectly with this ethos, offering an eco-friendly and emissions-free mode of transportation.
• The emphasis on health and wellness in Denmark plays a role in driving the bike-sharing market. Cycling promotes an active lifestyle and physical fitness, which resonates with the health-conscious population. Bike-sharing provides a means to incorporate physical activity into daily routines, further encouraging its adoption among residents.

Covid-19 Impact Analysis on Denmark Bike Sharing Market

• Bike-sharing operators that continued to operate during the pandemic implemented strict hygiene and safety measures. This included more frequent cleaning and disinfection of bikes and docking stations, as well as encouraging users to practice good hygiene while using the bikes.
• The decline in ridership and temporary suspension of services resulted in financial challenges for bike-sharing operators. Many companies faced reduced revenue and increased operational costs during this period, leading to potential financial strain.
• As lockdown measures eased and vaccination efforts progressed, there may have been a gradual recovery in bike-sharing ridership and demand. Bike-sharing companies adapted to the changing circumstances by implementing contactless payment options and enhancing safety protocols to instill confidence in users.

The revenue data of the Bike-sharing Market in Denmark from 2018 to 2022 reflects interesting trends, with relatively stable figures in 2018 and 2019 at 1.58 million USD and 1.57 million USD, respectively. However, the year 2020, marked by the COVID-19 pandemic, witnessed a significant surge in revenue, reaching 2.15 million USD as people sought safer and socially distanced transportation options. Despite the challenges, the market displayed resilience in 2021, maintaining a relatively high revenue of 1.96 million USD. By 2022, the revenue slightly declined to 1.74 million USD, potentially influenced by the easing of COVID-19 restrictions and changing user behaviors.

Top Key Players Covered in The Denmark Bike Sharing Market

• Bycyklen (Denmark)
• Donkey Republic (Denmark)
• Jump Bikes (US)
• Voi (Sweden)
• Gomore (Denmark)
• Swapfiets (Netherlands)
• Freebike (Denmark)
• Easymile (France)
• Mobike (China)
• Ofo (China)
• Lime (US)
• Bird (US)
• Citi Bike (US)
• Nextbike (Germany)
• Santander Cycles (UK)
• Deezer Nextbike (Germany)
• YouBike (Taiwan)
• Nice Ride Minnesota (US)
• CoGo (UK)
• Bolt Bikes (Australia), and Other Major Players.

Key Industry Developments in the Denmark Bike Sharing Market

In September 2022, transport for London has officially confirmed the exciting addition of 500 E-bikes to the Santander Cycles offering in London. The pedal-powered "Boris bikes" took a brief rest from 8 pm on Friday until 6 am on Monday to allow for the upgrade process.

In January 2022, Donkey Republic aimed to raise €3M in debt capital through Oneplanetcrowd for 2022 fleet expansions. Expanding their fleet via debt financing was a key part of Donkey Republic's business plan, as previously communicated. Additionally, by using a crowdsourcing platform such as OPC, the company aimed to further engage with their local rider community in one of its key markets: the Netherlands. The debt was sought in the form of a bond loan that would be issued by Donkey Republic Bike BV.