
According to a new report published by AkVis Intelligence, titled, “Veterinary Video Endoscopy Market by Product Type, Procedure, Animal, Solutions, End User, and Region Global Market Analysis and Forecast, 2024-2032. The Global Veterinary Video Endoscopy Market Size Was Valued at USD 220 Million in 2023 and is Projected to Reach USD 387.77 Million by 2032, Growing at a CAGR of 6.5 % from 2024-2032. Veterinary endoscopy is a diagnostic procedure that uses endoscopes to examine the internal organs of pets and animals. These flexible tubes, equipped with video cameras, are introduced into the animal's stomach via the mouth or colon, primarily used to diagnose abnormal swelling, inflammation, blockages, and ulcers. They are crucial in detecting diseases, analyzing symptoms, and improving disease treatment accuracy. Veterinary endoscopy is commonly performed at pet clinics, veterinary hospitals, and academic institutions due to its minimal pain and low risk.
The growth of the veterinary endoscopy market is driven by the increasing demand for capsule endoscopy, increasing veterinary practitioners, spending on animals, and insurance policy improvements. The rise in minimally invasive techniques is also expected to boost the market's growth. However, the market is limited by high costs and the increasing number of companion animals. The market's growth will be influenced by the advanced use of veterinary endoscopes.
According to the Veterinary Video Endoscopy, the Market is segmented into Product Type, Procedure, Animal, Solutions, and End User. By Product, the market is categorized into Capsule Endoscopes, Flexible Endoscopes, Rigid Endoscopes, and Robot-Assisted Endoscopes. By Procedure, the market is categorized into Respiratory, Abdominal/ GI tract, Urogenital, ENT, and Other Procedures. By Animal, the market is categorized into Small and Large. By Solution, the market is categorized into Equipment, Accessories/Consumables, and PACS. By End User, the market is categorized into Hospitals and Clinics. By region, it is analyzed across North America (U.S.; Canada; Mexico), Europe (Germany; U.K.; France; Italy; Russia; Spain, etc.), Asia-Pacific (China; India; Japan; Southeast Asia, etc.), South America (Brazil; Argentina, etc.), Middle East & Africa (Saudi Arabia; South Africa, etc.).
The veterinary endoscopy market is expected to grow due to the increasing number of pets and the need for minimally invasive techniques. Clinics are increasingly using advanced technologies like endoscopy and laparoscopy, which improve diagnostic abilities and boost clinic profitability. Video endoscopy is becoming more popular for examining symptoms in animals, particularly in the upper respiratory and gastrointestinal tracts. Products like Tele-View USB Video Endoscopes from Advanced Monitors Corporation are compatible with various digital platforms, making them useful for gastroscopy, bronchoscopy, and other diagnostics in small animals and horses. These advancements will fuel the growth of the veterinary endoscopy sector.
Technological advancements in veterinary endoscopy are transforming traditional methods, enabling less invasive procedures, accurate diagnostics, and increased procedural capabilities. These advancements also promote partnerships between tech developers and vets, supporting market expansion and variety. Increased funding for cutting-edge veterinary endoscopy is expected to propel further advancements, leading to broader uses and market growth in the veterinary healthcare industry. This advancement is expected to lead to better patient outcomes.
Global Veterinary Video Endoscopy Market, Segmentation
Veterinary Video Endoscopy Market is Segmented Based on Product Type, Procedure, Animal, Solutions, End User, and Region.
By Animal:
The veterinary endoscopy market is dominated by the small animal segment, contributing significantly to its growth. Factors contributing to this dominance include the increasing number of pets and higher medical spending, advancements in veterinary science and diagnostic technologies, and the availability of specialized veterinary video endoscopes. The market's adaptability to changing veterinary requirements, such as the DE551 Veterinary Video Otoscope, demonstrates the market's ability to adapt to changing needs. The market's growth is driven by the growing understanding among pet owners about illnesses, diagnostic abilities, and treatment choices, indicating that the small animal sector is a key driver of the market's future growth.
By Procedure:
The Abdominal/GI tract segment holds the largest share in the Veterinary Endoscopy Market, primarily due to its increasing use in diagnostic and interventional procedures for small and large animals. This segment covers a wide range of digestive problems, including identifying endoscopic conditions in dogs and cats. The growing use of veterinary endoscopy demonstrates its crucial role in veterinary care, providing accurate and less invasive diagnostic options. This improves the accuracy of diagnoses and treatment results, supporting industry growth and innovation. The Abdominal/GI tract segment is leading the way in driving growth and expanding veterinary endoscopy applications in various clinical settings, thanks to technological advancements and increased procedural efficiencies.
Region:
North America is expected to dominate the Veterinary Video Endoscopy market. North America is expected to maintain a significant market share in the veterinary endoscopy market due to factors such as increased companion animal ownership, the spread of diseases like zoonosis, progressive veterinary healthcare services, and key market players. The 2023-2024 APPA National Pet Owners Survey shows that 66% of U.S. households own a pet, a figure equivalent to 86.9 million households. The high percentage can be attributed to the increasing occurrence of diseases from animals to humans, treating pets as family members, and the availability of pet insurance. The Veterinary Endoscopy Society (VES) was founded in 2003 to promote veterinary endoscopy and improve diagnosis, research, treatment, and innovations. The increasing spending on animal healthcare in the U.S. is expected to drive market expansion.
Some of The Leading/Active Market Players Are-
- Karl Storz Endoscopy-America, Inc. (U.S.)
- Stryker Corporation (U.S.)
- Boston Scientific Corporation (U.S.)
- Cook Medical (U.S.)
- Arthrex, Inc. (U.S.)
- ConMed Corporation (U.S.)
- MedGyn Products, Inc. (U.S.)
- Infiniti Medical (U.S.)
- Eickemeyer Veterinary Equipment Inc. (U.S.)
- Endoscopy Support Services, Inc. (U.S.) and Other Active Players
Key Industry Developments
- In January 2024, KARL STORZ and Well Lead Medical announced an Exclusive Agreement for the Distribution of the ClearPetra Stone-Removal System in the U.S. This collaboration integrates ClearPetra's suction-evacuation ureteral access sheath with KARL STORZ's advanced endoscopic visualization tools, enhancing urinary stone management solutions. The partnership aims to provide comprehensive and innovative options for healthcare professionals in urology, reinforcing KARL STORZ's commitment to advancing medical technology and patient care.
- In June 2024, KARL STORZ, a leading MedTech firm, acquired Innersight Labs Ltd., a prominent British AI specialist based in London. This acquisition underscores KARL STORZ's commitment to expanding its portfolio with cutting-edge software solutions alongside its renowned medical devices. With a focus on enhancing surgical outcomes, the integration of Innersight Labs' expertise in AI promises advanced 3D modeling from medical scans. This development is set to empower global healthcare professionals with innovative tools for improved surgical precision and patient care. The financial details of the transaction remain undisclosed.
Key Findings of the Study:
- North America is expected to dominate the market due to factors such as high pet ownership rates, advanced veterinary healthcare services, and the presence of key market players.
- Small Animal Segment: The small animal segment significantly contributes to market growth, driven by increasing pet ownership, higher medical spending, and advancements in veterinary diagnostic technologies.
- Abdominal/GI Tract Segment: This segment holds the largest share in the market, owing to its extensive use in diagnostic and interventional procedures for both small and large animals

T. Kumbhar
Author Information
T. Kumbhar is a Senior Market Research Consultant at IMR, specializing in Agro-Chemicals, Food Tech, Consumer Goods, and more. With four years of experience, he delivers market insights, competitive analysis, and data-driven business strategies.